BTL Officer

Position - BTL Officer

Location - Bangalore

About Clove -

Clove Dental is the largest network of dental clinics in India. Since inception in 2011, we

have been persistent in our tunnel vision and ardently strive to offer global standards of

dentistry in every neighbourhood across the subcontinent. Spread across 500+

clinics Clove manages an excess of 1 million + patients every month. In addition, we have

conducted about 15 lakh treatments in the last ten years. Clove Dental is equipped with

state-of-the-art equipment and technology, has recruited over 800 dentists and set the

highest thresholds for hygiene, clinic safety, transparency, ethics, and customer service.

Clove is deservedly at the summit of Indias dental mountain being three times bigger

than any dental player in India. Apart from precision in operations, technology,

investment and ethics, we have laid crucial and indispensable emphasis on the following

core values: trust, respect and integrity. 

Job Description -

1. Support in planning, implementation and promoting the NCO/ RCO Dental Clinic in

the nearest locations/neighbourhood to grab high footfall.

2.  Sourcing the camps & maintaining the relationship with the Corporate Companies,

RWA Associations, Banks, Diagnostic Centers, Schools, Colleges, Malls Open Markets etc

and conduct awareness Camps near RCO clinic.

3. Plan & managing the periodically Ground Activation & Promotion of Clinic to increase

footfall.

4. Plan and implement special marketing programs according to the above plan

5. Provide reports, specifications, and creative briefs and ensure the deliverables in

place

6. Monitoring competitor activities in all locations.

7. Performing New Clinic launch and execute as per the designed process.

Requirements -

1. Bachelor's degree in business, marketing or similar area

2. 3+ years of working experience in BTL marketing or similar role

3. Preferred Industries: Hospitals, Clinics, Retail Chain Store Marketing team, Diagnostic

Centres

4. Flexible individual with ability to multitask with 3+ years of experience in offline

marketing, BTL campaigns.

5. Excellent relationship management, communication and analytical skills

6. Expertise on MS Office, Word, PowerPoint and Excel

7. Open to Travel in major Cities for BTL execution

8. Ability to handle pressure situations with attitude to make the impossible possible

9. Looking for someone who can align business priorities with multiple stakeholders and

get things done