Digital Marketing Executive

Required Skill Set:

• Proficiency in Google Analytics, Google Ads, and SEO tools (Ahrefs, SEMrush, Moz, etc.).
• Strong knowledge of social media advertising.
• Experience with email marketing platforms (Mailchimp, HubSpot, etc.).
• Excellent communication and analytical skills.
• Ability to work in a fast-paced environment and meet deadlines.

SEO & SEM, Content Marketing, Email Marketing, Analytics & Reporting, E-commerce & Affiliate Marketing (if applicable), Basic Design & Video Editing (Canva, Adobe Photoshop, Premiere Pro preferred but not mandatory).

Responsibilities:

• Develop and execute digital marketing campaigns across multiple platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.).
• Optimize website content for SEO and organic reach.
• Manage PPC campaigns and track ROI.
• Oversee social media strategy and engagement.
• Plan and execute email marketing campaigns.
• Analyze data and create performance reports.
• Collaborate with content creators, designers, and developers to ensure brand consistency.
• Stay up to date with digital marketing trends and best practices.

Desired profile of the candidate :

We are looking for a Digital Marketing Executive to develop, implement, and manage online marketing strategies.

The ideal candidate should have expertise in SEO, social media, content marketing, and PPC campaigns to enhance brand presence and drive lead generation.