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Field Marketing
BrowserStack
posted 3mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
As an Associate in Field Marketing, you will play a key role in driving awareness and demand for BrowserStack among the global developer and QA community. The ideal candidate will be responsible for executing field marketing strategies and programs while driven by a product mindset to drive brand awareness, lead generation, and customer engagement for global audiences through different-format events.
What will you do?
- Develop and Execute Field Marketing Strategies: Manage and drive execution of demand generation and field marketing plans while aligning with other areas of marketing
- Cross-Functional Collaboration: Manage and drive execution of demand generation and field marketing plans while aligning with other functional areas like sales, product marketing, product and other stakeholders.
- Creating & Managing Events Execution Plan: Plan and develop a webinar calendar to align with product goals and manage its flawless execution
- Managing external stakeholder Collaboration : Manage all supporting logistics for field events, including printing, promotional items, supporting materials, shipping and receiving. Ability to work closely, interact and manage agencies/3rd party vendor
- Content Management: Work closely with the different stakeholders to develop compelling marketing collateral, presentations, promotional materials etc for field activities.
Desired experience:
- 0-3 year of overall experience in developing and executing successful field marketing strategies
- Ability to work independently in planning, managing and executing different format events with strict timelines.
- Confidence to work closely with sales teams to craft programs that are results-driven in their approach.
- A research mindset to seek the creative and best-in-class ways for driving product let events within the specified budget.
- Proficient in defining and tracking success metrics
- Experience working with multiple stakeholders across time zones
- Excellent oral and written communication skills
Benefits:
In addition to your total compensation, you will be eligible for following benefits, which will be governed by the Company policy:
- Medical insurance for self, spouse, upto 2 dependent children and Parents or Parents-in-law up to INR 5,00,000
- Gratuity as per payment of Gratuity Act, 1972
- Unlimited Time Off to ensure our people invest in their wellbeing, to rest and rejuvenate, spend quality time with family and friends
- Remote-First work environment that allows our people to work from anywhere in India
- Remote-First Benefit for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience
Employment Type: Full Time, Permanent
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People are getting interviews at BrowserStack through
People are getting interviews through
(based on 30 BrowserStack interviews)
Referral
Job Portal
Company Website
Campus Placement
Recruitment Consultant
24%
23%
17%
13%
3%
20% candidates got the interview through other sources.
High
Confidence
?
High Confidence means the data is based on a large number of responses received from the candidates.
What people at BrowserStack are saying
Marketing salary at BrowserStack
reported by
4
employees
with 1-5
years exp.
₹2.4
L/yr - ₹7.2
L/yr
At
par with the average Marketing Salary in India
View more details
What BrowserStack employees are saying about work life
based on 109 employees
Flexible timing
Monday to Friday
No travel
Night Shift
BrowserStack Benefits
View more benefits
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