Senior Sales and Marketing Manager

Develop and implement comprehensive sales strategies to meet revenue and growth targets.

Manage the sales pipeline and forecast, ensuring proper tracking and achievement of sales goals.

Identify new business opportunities, generate leads, and build relationships with potential clients.

Lead the sales team by providing coaching, mentorship, and motivation to achieve individual and team sales targets.
Develop and execute integrated marketing strategies to promote brand awareness, lead generation, and customer retention.

Oversee the creation of marketing materials, digital content, social media, and advertising campaigns.

Conduct market research to understand customer needs, industry trends, and competitor activities to stay ahead of the market.

Collaborate with product teams to create tailored marketing campaigns and materials for new product launches.

Oversee customer segmentation, relationship management, and retention strategies.

Ensure that CRM systems are effectively utilized to track customer interactions, manage leads, and improve sales processes.