Content Manager

Job Title: Content Manager

Location: Biotecnika Headquarters, Bangalore
Job Type: Full-time, Work from Office

About Us
Biotecnika is a leading BIO-IT company at the intersection of biotechnology and
education. We are committed to delivering cutting-edge content and resources for
students, researchers, and professionals in the biotech, life sciences, and bioinformatics
fields. As we continue to grow, we are looking for a dynamic and experienced Content
Manager to join our team and oversee all aspects of our content production.

Responsibilities

1) Manage and oversee the content strategy for all platforms, including websites,
social media, ebooks, articles, and lead generation materials.
2) Collaborate with various departments to develop content that aligns with
Biotecnika's goals and engages our audience
3) Create, edit, and proofread high-quality content to ensure consistency in
messaging and branding.
4) Stay updated with the latest trends in biotechnology, life sciences, and education
to develop relevant and timely content.
5) Coordinate with designers, videographers, and other team members to ensure
cohesive content production.
6) Optimize content for SEO and lead generation, driving traffic and conversions
through compelling copy.
7) Track content performance through analytics and make data-driven
improvements.

Skills Needed

1.Content Strategy Development: Ability to craft effective content plans for multiple
platforms and formats (websites, blogs, social media, ebooks, lead generation, etc.).
2. SEO Knowledge: Strong understanding of SEO best practices to optimize content for
better ranking and visibility.
3. Social Media Management: Proficiency in creating and managing content for platforms
like LinkedIn, Instagram, Facebook, and YouTube.

4. Content Management Systems (CMS): Experience with CMS tools like WordPress or others to publish and manage content efficiently.

5. Copywriting & Editing: Exceptional writing, editing, and proofreading skills with the
ability to adapt tone and style for different audiences.

6. Analytical Tools: Familiarity with tools like Google Analytics, SEMrush, or similar to
measure content performance and make data-driven improvements.

7. Project Management: Ability to manage content calendars, timelines, and workflows,
ensuring all deadlines are met.

8. Creative Collaboration: Experience working with design and multimedia teams to create
cohesive, multimedia-rich content.

9. Marketing Automation: Knowledge of email marketing and automation platforms.

10. Biotechnology Knowledge (Preferred): A strong understanding of the biotech, life
sciences, or bioinformatics fields will be advantageous.

Requirements

• Proven experience (minimum 3-4 years) in content management, content writing, or
  related fields.
• Strong understanding of digital marketing, SEO, and social media strategies.
• Excellent writing, editing, and proofreading skills with an eye for detail.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Strong communication skills and the ability to collaborate with cross-functional teams.
• Passion for biotechnology, life sciences, or a background in the field is a plus.