Experience : 1 to 3 years of experience in the electrical field | B.Tech, M.Tech, or MBA (Marketing) preferred
Location : Vapi, Gujarat
Eligibility : BE, ME, M. Tech or B. Tech (55% and above scores in all academic years). Most preferred.
Salary : As Per Experience
Functional Area : Marketing
Contact Person : HR AIC Technik
Description :
About the Job :
Marketing Executive plays a crucial role in developing and executing marketing strategies to promote a company s products or services. The ideal candidate will be responsible for a range of activities which and below is a detailed breakdown of the Marketing Executive job role :
1. Market Research and Analysis
Conduct research to understand customer needs, preferences, and behaviors.
Analyze market trends, competitors, and industry insights to help shape marketing strategies.
Collect data on consumer demographics, buying behaviors, and purchasing habits.
2. Analytics and Reporting
Track, measure, and report on the performance of marketing campaigns using tools like Google Analytics, social media insights, etc.
Analyze metrics such as engagement rates, website traffic, lead generation, and ROI.
Provide recommendations to improve campaign effectiveness based on data analysis.
3. Collaboration and Communication
Work closely with sales teams, product development, customer service, and other departments to ensure marketing strategies are aligned with business goals.
Coordinate with external agencies, freelancers, or vendors when necessary.
Key Responsibilities
Utilize inside sales knowledge
Measuring customer satisfaction
Analyse customer insights to have an outreach strategies