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Engaged Employer

Academically

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4.7

based on 6 Reviews

16 Academically Jobs

Digital Marketing Head

Academically.ai

4.7

based on 6 Reviews

7-10 years

Dehradun

1 vacancy

Digital Marketing Head

Academically

posted 2mon ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing Cron Data Analytics SEO Healthcare Social Media Marketing

+ 4 more

Job Description

Team Leadership & Mentorship

Lead a team of 20 digital marketing professionals, including graphic designers, video editors, content writers, SEO experts, performance marketers, social media marketers, and influencer marketers.
Foster collaboration, provide mentorship, and maintain high team morale to deliver outstanding results.

Strategic Planning & Execution

Develop and implement innovative marketing strategies to drive lead generation and accelerate company growth.
Align digital marketing goals with the organizations vision and future expansion plans.
Establish and oversee campaign roadmaps, ensuring alignment with business objectives.

Social Media Management

Oversee the management of all social media platforms, ensuring consistent brand messaging and tone across channels.
Design and execute campaigns tailored to specific platforms, audiences, and trends.
Leverage analytics to track social media performance and refine strategies for improved engagement and reach.

Day-to-Day Operations Oversight

Supervise daily activities, ensuring deadlines are met and deliverables are of the highest quality.
Set performance benchmarks, monitor team achievements, and provide constructive feedback to enhance productivity.

Cross-Functional Collaboration

Collaborate effectively with Sales, Program, and Product teams to ensure alignment between marketing efforts and business goals.
Incorporate feedback from different departments to refine campaigns and strategies.

Innovation & Trend Analysis

Stay updated on the latest trends, tools, and technologies in digital marketing, particularly for engaging Gen Z healthcare professionals.
Introduce cutting-edge strategies to keep campaigns relevant, dynamic, and impactful.

Creative Initiatives

Bring fresh, creative ideas to the table and take ownership of initiatives that drive innovation and competitive advantage.
Foster a culture of creativity and experimentation within the team to explore bold new marketing approaches.

Conflict Management & Team Cohesion

Resolve conflicts diplomatically, fostering a harmonious and productive work environment.
Encourage respect, collaboration, and cooperation within a diverse team.

Lead Generation & Performance Analysis

Design and manage marketing campaigns focused on lead generation and conversion.
Analyze campaign performance metrics, optimize ROI, and drive consistent growth in leads and revenue.

Brand Positioning & Content Strategy

Develop and maintain a strong brand identity across digital platforms.
Oversee content creation, ensuring it aligns with the company s voice, values, and target audience.

Proven Digital Marketing Expertise

Demonstrated experience in SEO, performance marketing, YouTube SEO, content strategy, and social media management.
Ability to provide guidance and mentorship to team members across all marketing domains.

Exceptional Leadership & Collaboration Skills

Build strong interdepartmental relationships and align team efforts to achieve company objectives.
Inspire and motivate team members to deliver their best work.

Adaptability in a Fast-Paced Environment

Prior experience in healthcare EdTech or enthusiasm for working in a dynamic, mission-driven industry is preferred.
Thrive in a results-oriented, fast-paced work culture.

Strategic, Creative & Future-Oriented Mindset

Plan and execute marketing strategies with a long-term vision.
Bring innovative ideas and strategies to ensure a competitive edge and sustained growth.

Conflict Resolution Abilities

Address team challenges effectively, ensuring a productive and positive work atmosphere.

Experience & Qualifications

7-10 years of experience managing diverse teams, ideally in a fast-paced environment.
Healthcare professionals with an MBA, preferably from a premium institute , will be given preference.

Employment Type: Full Time, Permanent

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