This is a full-time remote role for a Senior Salesforce Marketing Cloud Consultant The Senior Consultant will work with clients and internal stakeholders to identify opportunities for process improvement and automation, design and implement technical solutions in Salesforce, manage code review, and lead or execute solutions testing. They will provide technical expertise to internal and external customers, mentor junior developers, and use agile methodologies to manage projects.
Responsibilities:
Consult with Marketing CRM Managers/ Business to optimize implement Online Marketing campaigns/scenarios by leveraging Salesforce recommended best practices
Act as subject matter expert for SFMC - Email Journeys, Audience Creation, Data Extensions, Tracking sub-segments, analytics, Mobile Connect for SMS, Opt-Out Management, Cloud Pages, Surveys etc.
Assist with technical aspects of email marketing and triggered campaigns and Alerts e.g. solution data capture requirements, lead generation feeds, etc