Marketing Associate

1. Assisting in establishing a Project Management Office to oversee multiple projectsConduct keyword research and analysis to identify opportunities for SEO and SEM campaigns.
2. Optimize website content, meta tags, and other on-page elements for search engines.
3. Develop and execute link-building strategies to improve domain authority and search engine rankings.
4. Monitor and analyze website performance using tools such as Google Analytics, Google Search Console, and other SEO/SEM tools.
5. Create and manage paid search campaigns on platforms such as Google Ads and Bing Ads.
6. Collaborate with content creators to ensure that content is optimized for search engines and aligned with marketing goals.
7. Stay up-to-date with industry trends and best practices in SEO, SEM, and digital marketing.
8. Prepare and present regular reports on SEO and SEM performance, including key metrics and insights.

Qualification:

1. 6 months to 1 year of experience in SEO, SEM, and digital marketing.
2. 3+ years of experience in a project management role.Strong understanding of search engine algorithms, ranking factors, and SEO best practices.
3. Proficiency in Email marketing.
4. Understanding of software development life cycle.Proficiency in using Google Analytics, Google Search Console, and Google Ads,Digital media Ads.
5. Knowledge of HTML, CSS, and website content management systems.
6. Excellent analytical skills and the ability to interpret data to make informed decisions.
7. Strong written and verbal communication skills.
8. Ability to work independently and as part of a team in a fast-paced environment.
9. Detail-oriented with strong organizational and project management skills.
10. Ability to present and explain ideas to a variety of audiences.
11. Ability to maintain a high level of professionalism and confidentiality.
12. Enthusiastic to build good relationships with people.