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Sr Manager Loyalty Marketing

12-15 years

Bangalore / Bengaluru

1 vacancy

Sr Manager Loyalty Marketing

Target

posted 1mon ago

Job Role Insights

Flexible timing

Job Description

As Sr. Manager Loyalty Marketing, You will help drive higher guest engagement and improved guest relationships through Target s Loyalty Program. To achieve this, you will:
  • Lead a team of Marketing professionals enabling the team to achieve at their true potential
  • Take ownership and implement Marketing plans and strategies
  • Work with the team to deliver pre-agreed business outcomes
  • Take up accountability of delivering on business goals / metrics
  • Build trusting partnerships with our global teams to effectively deliver on projects
  • Work in collaboration with teams in India; both internal Marketing teams as well as non-marketing teams like Technology and Data Sciences.
  • As a leader in the Loyalty Marketing team in India you will hire, develop and establish a strong Marketing capability for Target in India
  • Utilize your deep Lifecycle Marketing and Customer Relationship Management experience to drive successful a Loyalty Program for Target Corporation
  • With your passion for data you will drive Data Analytics, Inferences and Insights efforts to equip Target to develop effective guest engagement tactics
  • Deliver insights and analytics that measure our performance and help improve our marketing and media decisions, innovation and specific tactics
  • Contribute to executing on the strategic direction and evolution of the Target Circle Program through Life Cycle Marketing
  • In partnership with Channel partners and creative teams, you will optimize continued engagement with our Target Circle guests, focusing on key conversion drivers and maximizing guest engagement
  • Identify, prioritize and construct actionable guest segments to unlock new opportunities that create value
  • Help drive personalized rewards and promotions to drive improved guest engagement
  • Help develop compelling messaging that drives behaviors, targeting individual guests across our portfolio of communication channels, which will allow you to drive key metrics for our Loyalty Program
Core responsibilities of this job, are described within this job description. Job duties may change at any time due to business needs.
About You:
  • Bachelor s Degree
  • Master s Degree with specialization in Marketing preferred
  • 12+ years experience in the Marketing
  • 5+ years of Customer Lifecycle Marketing /CRM experience
  • 5+ years experience of managing high performance teams
  • Ability to interpret data to strategize Marketing tactics
  • Knowledge and experience of multi-channel targeted marketing
  • A passion for data and strong problem-solving skills
  • Self-motivated individual with passion for marketing
  • Comfortable with ambiguity and ability to navigate complex situations
  • Understands critical drivers and set priorities appropriately
  • Excellent listening and communication skills
  • Great articulation and presentation skills

Employment Type: Full Time, Permanent

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Flexible timing
Monday to Friday
No travel
Day Shift
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Target Benefits

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Learning assistance program
Health Insurance
Job Training
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Free Food
Cafeteria
Work From Home
Health Insurance
Team Outings
Free Transport +6 more
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Target Bangalore / Bengaluru Office Locations

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Bengaluru Office
Headquarter
Target Corporation India, Nagavara Bengaluru
Karnataka 560045
Bengaluru Office
Target Corporation India Limited, Embassy Golf Links Business Park, Challaghatta Bengaluru
Karnataka 560071

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