InsuranceDekho - Program Manager - Marketing - MICA/TISS/XIMB/NITIE/TAPMI (2-4 yrs)

Program Manager (Marketing) - Founder's Office

Role Title: Program Manager - Marketing

Role Overview:

- InsuranceDekho is seeking a Program Manager - Marketing to lead and streamline strategic cross-functional projects in operations and other functions in close collaboration with the Founder's Office.

- This role is ideal for a strategic thinker with a proven track record in operational management in a collaborative environment.

- The ideal candidate will have 1-2 years of experience in marketing project management and come from a top-tier marketing MBA college.

- If you thrive in a fast-paced, high-growth environment, this is the perfect opportunity for you.

Roles & Responsibilities:

Project Management & Execution:

- Initiate, lead and oversee strategic projects in alignment with the Founder's Office.

- Drive execution of key marketing projects, ensuring timely delivery and measurable impact.

- Manage cross-functional collaboration between marketing, product, business, and other teams.

Marketing Strategy & Insights:

- Work closely with senior leadership to define marketing roadmaps and execute data-driven strategies.

- Conduct market research, competitor analysis, and consumer insights to inform decision-making.

- Identify opportunities to optimize campaigns, brand positioning, and customer engagement.

Stakeholder & Leadership Engagement:

- Act as a bridge between the Founder's Office and the Marketing Team, ensuring seamless communication.

- Present project plans, updates, and performance metrics to leadership.

- Work with agencies, vendors, and external partners for project execution.

Performance Tracking & Optimization:

- Track project progress, marketing KPIs, and campaign performance.

- Identify bottlenecks and implement solutions for better efficiency.

- Leverage data analytics & automation to improve marketing workflows.

Qualifications:

- MBA from a top-tier marketing B-school (MICA, TISS, XIMB, NITIE, TAPMI, etc.

- 3-4 years of experience in strategy consulting, corporate strategy, business planning, or a related role