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Marketing Specialist

1-3 years

₹ 7 - 12L/yr (AmbitionBox estimate)

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This is an estimate of the average salary range for this position. It has not been reviewed by the company, and the actual salary may differ.

Gurgaon / Gurugram

1 vacancy

Marketing Specialist

Gartner

posted 5mon ago

Job Description

We are looking for an analytical ly -minded Marketing who is knowledgeable about modern email marketing systems, email and web metrics and email marketing best practices to join our team. The Marketing will be responsible for support ing the n ewsletter community of writer s with monthly metrics and actionable insights, partnering with the email teams across the broader organization , and optimiz ing existing emails . The successful candidate will be obsessed with email, marketing operations, solving puzzles, data and will have the skills to work across all levels of the organization . This is an exciting opportunity to be hands on in our efforts to drive client engagement to fuel Gartner s revenue growth and retention through a curated email program .
What you will do:
  • Campaigns: Monitor, track and report on email campaign performance. Ensure segments are carefully constructed for all campaigns.
  • Metrics: Monitor campaign performance and report campaign metrics and provide guidance / recommendations to improve results.
  • Optimization: Recommend and guide A/B testing to improve campaign performance. Identify new opportunities to engage clients.
  • Technology Platform : Partner closely with IT platform owners to ensure deliverability, data quality and accessibility .
  • Collaborate: Work cross-functionally to help manage our email projects with multiple internal/external stakeholders .
  • Relationship Management: Maintain a Community of Practice with Newsletter owners to share best practices and promote collaboration .
  • Project Management: Manage, track and report on projects.
What you ll need:
  • Undergraduate degree required
  • 1-3 years of hands-on experience w/ digital marketing automation tools, specifically email marketing tools (Eloqua strongly preferred - campaign canvas, reporting, APIs)
  • Best Practice email marketing knowledge preferred
  • Strong organization and prioritization skills
  • Exemplary operational skills, detail oriented - strong ownership and project management capabilities with focus on results / timelines
  • Experience with Advanced Excel to analyze email data
  • Experience supporting and working with cross-functional teams in a dynamic environment
  • Thoughtful communication skills to tailor messaging to all levels of the organization

Employment Type: Full Time, Permanent

Functional Areas: Marketing

Read full job description

Gartner Interview Questions & Tips

Prepare for Gartner Marketing Specialist roles with real interview advice

Top Gartner Marketing Specialist Interview Questions

Q1. what's the difference between copy writing and content writing?
Q2. What are the key aspects of Selenium, including hooks, BDD, Page Factory, dropdown handling, TestNG annotations, methods for running failed ... read more
Q3. Could you explain the manual testing process, the Software Testing Life Cycle (STLC), and how you log bugs along with their priority and sev ... read more
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What people at Gartner are saying

4.4
 Rating based on 6 Marketing Specialist reviews

Likes

Work life balance, culture

  • Skill development - Good
  • +4 more
Dislikes

Job appraisal, promotion

Read 6 Marketing Specialist reviews

Marketing Specialist salary at Gartner

reported by 78 employees with 1-6 years exp.
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₹7 L/yr - ₹13 L/yr
5% more than the average Marketing Specialist Salary in India
View more details

What Gartner employees are saying about work life

based on 536 employees
81%
96%
83%
97%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Gartner Benefits

Submitted by Company
Gartner WellBeing Fund
Office Perks
Gartner Gives Charity Match
Crèche benefit for parents
Submitted by Employees
Work From Home
Health Insurance
Cafeteria
Soft Skill Training
Job Training
Team Outings +6 more
View more benefits

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