Schneide Solutions - Digital Marketing Analyst (4-5 yrs)

About the job:

We are actively seeking a talented and experienced Digital Marketing Analyst to become an integral part of our team comprising seasoned Digital Marketers who are adept at driving digital strategies and achieving impactful results.

Responsibilities:

- Managing all current & future social media platforms.

- Design campaigns aimed at generating high-quality leads across various channels, including Facebook, LinkedIn, and Google.

- Conduct thorough research on our target demographic, gathering and analyzing data on online behaviours.

- Enhance campaigns to achieve optimal performance outcomes.

- Suggest and implement A/B testing methodologies.

- Initiate remarketing campaigns and explore diverse strategies for enhancement.

- Formulate and execute marketing strategies that boost sales and enhance customer engagement.

- Ensure accurate tracking, attribution, and uniformity across all campaigns.

- Implement SEO practices to improve website rankings in search engine results

- Engage in activities such as link building and participating in community interactions.

- Provide updates and deliver weekly and monthly performance reports, including key performance indicators.

- Create innovative and engaging social media strategies.

- Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics, Facebook insights etc.

Desired Candidate Profile:

- Minimum of 4 years of experience in Paid Social Media, with expertise in Facebook Ads, LinkedIn Ads, and Google Ads, as well as SEO.

- A bachelor's/master's degree in business, marketing, economics, statistics, or a related field is required.

- Strong analytical abilities to extract insights that enhance marketing strategies.

- Familiarity with Microsoft Office and ability to use it effectively for reports

- In-depth knowledge and skills in SEO, SEM, and SMM are essential.