DataBeat - Senior Analyst - AdTech (2-3 yrs)

About Us:

DataBeat, a specialist in Media and Analytics space, provides managed services for Publishers (typically news websites that make revenue from advertising) and Ad Tech to increase their revenue and audience.

Digital advertising is data-intensive and we believe in data-based decision making and problem-solving to excel in various functions.

DataBeat Consulting is seeking to hire for the role of a Senior Analyst Role.

We are looking to recruit enthusiastic talent and quick learners who could take up challenges.

In this role, you will own responsibilities and master various skills - handling data, business decision making, project management, client communication and management.

Responsibilities:

1.Work with the client business managers to study the data, identify the patterns, present the insights and make recommendations to support the client on business decisions

2.Acquire subject matter expertise in media and adtech space over a period of time to own the day to day handling of the analysis and revenue management on behalf of the client

3.Develop knowledge of the tools and systems to be able to extract relevant data for a business problem at hand or analysis required

4.Acquire subject matter expertise in Media and Adtech space over a period to own revenue management on behalf of the client

5.Maintain a cadence of regular meetings with clients to understand their roadmaps and priorities to proactively identify opportunities to grow the partnership beyond any initial deal

6.Own the reporting needs (periodic or ad-hoc) of the client

7.Drive revenue upticks Proactively resolve business and operational issues with clients

8.Creating campaigns(Line items, Orders etc) in Google Ad manager and working experience in any SSP will be an added advantage

Skills:

1.Experience in AdTech/Digital Media space. Hands on experience of programmatic concepts like UPR Optimization, Header Bidding, GAM)

2. Working experience on SSP platforms to manage programmatic inventory will be added advantage

3. Being analytical and curious to explore large volumes of data and eye to spot trends

4. Extremely detail-oriented and well-organised

5. Strong Communication skills (verbal and written)

6. Strong analytical and data handling skills (expert-level knowledge on MS Excel)

7. Ability to work efficiently and effectively in a high-paced environment and under deadlines - Knowledge of various methods to analyse & present the data is a plus