Burger King - Research Manager - Marketing (5-10 yrs)

Research Manager is responsible for providing information and insights regarding consumer, category, competition, and campaign effectiveness, to measure performance and support business decisions.

Responsibilities:

The tasks and responsibilities (not limited to) are as below:

Research:

- Lead all Qualitative and Quantitative researches for the brand BHT, U&A, CPT, DOD, etc.

- Identify new market opportunities

- Leverage insights to drive business growth

- Marketing Projects

- Manage ad hoc marketing projects

- Data Champion

- Understanding marketing data requirements

- Source, analyse and present data as per ad hoc requests

Special Requirements:

- Brief Writing

- Strong analytical and critical thinking with problem solving ability

- Strong business acumen, ability to assess impact on business performance

- Excellent articulation / communication / presentation (written and verbal)

Travel - Limited but required.