Social Media Manager

Role & responsibilities

• Develop social media campaigns and define their KPIs
• Update content across various social media channels
• Engage with followers and customers 
• Resolve customer queries
• Utilize social media marketing tools like Hootsuite and Sprout Social
• Keep an eye on the latest social media trends.
• Monitor SEO and traffic 
• Analyze campaign data and web traffic metrics
• Strengthen relationships with social media influencers 
• Optimize content coming from content developers
• Communicate with stakeholders and senior management 

Preferred candidate profile

• Bachelor's / Masters degree in Digital Marketing or a relevant field
• Professional work experience as a Social media manager
• Content management experience 
• Excellent copywriting skills
• Knowledge of SEO, Google Analytics, and keyword research
• Proficiency in social media management tools like Hootsuite, Buffer, Sprout Social (or any other that your organization uses)
• Knowledge of online marketing channels
• Excellent communication skills