BU Head - Cardiology & Diabetology

Job Title: BU Head - Sales & Marketing (Cardiology & Diabetology Division)
Location: Mumbai
Department: Sales & Marketing
Reporting To: Cluster Head

Job Summary:

We are looking for a dynamic and experienced BU Head - Sales & Marketing to lead our Cardiology & Diabetology Division. The ideal candidate will be responsible for driving business growth, achieving sales targets, and implementing marketing strategies to strengthen our presence in the cardiometabolic segment. This role requires strong leadership, strategic vision, and an in-depth understanding of the pharmaceutical market.

Key Responsibilities:

1. Sales Strategy & Business Growth

• Develop and execute sales strategies to achieve revenue and market share targets.
• Identify new business opportunities and expand the customer base.
• Oversee sales forecasting, budgeting, and performance analysis.

2. Marketing & Brand Management

• Design and implement marketing plans to drive awareness and adoption of products.
• Ensure effective brand positioning, product promotions, and digital marketing initiatives.
• Collaborate with medical professionals and Key Opinion Leaders (KOLs) to enhance brand credibility.

3. Team Leadership & Development

• Lead, mentor, and manage the sales and marketing team.
• Set clear objectives, monitor performance, and ensure high motivation and productivity.
• Conduct training programs to enhance team skills and product knowledge.

4. Market Research & Competitive Analysis

• Monitor market trends, competitor activities, and customer needs.
• Use market insights to refine sales and marketing strategies.
• Leverage data analytics for performance tracking and decision-making.

5. Regulatory & Compliance Management

• Ensure adherence to pharmaceutical regulations and ethical marketing practices.
• Work closely with regulatory teams to handle product approvals and compliance matters.

6. Key Account & Stakeholder Management

• Develop and maintain strong relationships with doctors, hospitals, and distributors.
• Work closely with medical associations and KOLs to strengthen the company market presence.

Key Requirements:

• Experience: 15+ years in Sales & Marketing within the pharmaceutical industry, with expertise in Cardiology & Diabetology.
• Education: Bachelors degree in Pharmacy, Life Sciences, or Business Management; MBA preferred.
• Skills: Strong leadership, strategic thinking, analytical mindset, and excellent communication.
• Proficiency in: Sales forecasting, marketing strategy, regulatory compliance, and digital marketing tools.
• Travel: Willingness to travel for business expansion and stakeholder engagement.