Extramarks Education Business Development Executive Interview Questions, Process, and Tips

Adam Smith is considered the father of economics.

• Adam Smith is a Scottish economist and philosopher.

• He wrote the book 'The Wealth of Nations' in 1776.

• He is known for his ideas on free market economy and division of labor.

• His theories have had a significant impact on modern economics.

Intangible assets are non-physical assets that have no intrinsic value but can generate revenue for a company.

• Examples include patents, trademarks, copyrights, brand recognition, and goodwill.

• They cannot be touched or seen but are valuable assets for a company.

• Intangible assets are often difficult to value and can be subjective.

• They can also be easily duplicated or imitated by competitors.

• Investing in intangible assets...read more

The 4 P's of marketing are Product, Price, Place, and Promotion.

• Product: the item or service being sold

• Price: the cost of the product or service

• Place: the location where the product or service is sold

• Promotion: the marketing and advertising of the product or service

• Example: A company selling a new smartphone would consider the features of the phone (product), the price point (price), where the phone will be sold (place...read more